"Incremental enhancements. Perpetual improvements. Revolutionary Innovation. When advancements are continuously made to every attribute of every component, the result is overall performance that is simply second to none. And to real cycling enthusiasts, there is nothing more gratifying then achieving the ultimate ride. And the best part is we just keep making it better. This is what SRAM is all about."
"Upgrading your hubs, bottom brackets and pulleywheels will give you exactly what you need. CeramicSpeed bearings reduce friction, improve power transfer and have greater longevity."
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"Shimano practices good local citizenship, pursues continued access to those areas that are enjoyed by outdoor enthusiasts, and is committed to minimizing our impact on the environment."
"Campagnolo puts all of its professionalism and expertise into the manufacture of its components in Via della Chimica plant in Vicenza. All production takes place exclusively within Campagnolo's own plants, so that product development can be a fully integrated part of the process. Every step in the process, from design and engineering to testing and industrialisation, takes place within Campagnolo facilities. Campagnolo even develops its own tools, machinery and technology so that it can produce only the very best components and wheels for racing bicycles."
"Tacx shares the passion for the sport of cycling with you. Work on your fitness, improve your personal bests, reach the summit of your capabilities: you can count on Tacx. You just take care of training and discipline, we will provide the means and possibilities. Ambitious athletes are our inspiration. Champions like Fabian Cancellara and Alberto Contador do not settle for anything but the best, they always use the Tacx trainer to warm up for big races and time-trials."
"We move forward with a desire to deliver the best possible components to our customers and a determined spirit of competition."
"Jagwire is the number-one cable and housing brand in the world. You'll find Jagwire cables and housings on Giant, Specialized, Felt, Trek, BMC, Cannondale, Norco, Scott, Globe, KHS, Bianchi, Ridley and hundreds more international brands. Jagwire invites you to take your bike beyond ordinary in a blaze of light, color and texture with our family of integrated control system products. From a rainbow of cable housings and brake pads to stylish shifter mounts, Jagwire helps you transform your ride into a rolling gallery of self-expression."
Burley is the worldwide leader in bicycle trailer design and has been for more than 35 years. They put their heart and soul into every trailer we make so you can be sure you are getting the absolute best in quality, durability and safety.
"SMALL DETAILS. BIG DIFFERENCE. With this concept came the genesis of Avid, which you can still see in every product we make. Since 1991, Avid has been working hard to bring you the industry's most dramatic improvements and make enhancements so sweet it's hard to imagine riding without them."
"At Yakima, our engineers and designers are as passionate about the outdoors as you are. Whether it's road cycling, mountain biking, downhill skiing, telemarking, kayaking, mountain climbing or camping with friends or family; there is someone at Yakima doing it. We live it every day, we know what works and, more importantly, we know what doesn't."
Surly is a leading manufacturer of bicycle frames, and was one of the first Fat Bike manufacturers.
Lazer is a leading manufacturer of bike helmets.
Kind Shock is an industry leader in suspension and dropper seat posts.
"Park Tool has been manufacturing bicycle specific tools since 1963. Based out of St. Paul Minnesota, we are the world's largest bicycle tool manufacturer. A long-term dedication to quality, innovation, and customer service has made Park Tool the first choice of professional and home bicycle mechanics around the world."
"The world's best choose Cane Creek. A key element of Cane Creek's mission is to support the sport of cycling, including racing, charitable activities and cycling advocacy. Cane Creek believes strongly in the power of bicycles and their potential to effect positive change in our society. To that end, Cane Creek supports athletes and teams whose purpose encompasses more than competitive racing, such as getting more people on bikes, improving or promoting a healthy lifestyle, and making our world better through the use of a bike."
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