"kmc z410 1 8 pink chain"

"Upgrading your hubs, bottom brackets and pulleywheels will give you exactly what you need. CeramicSpeed bearings reduce friction, improve power transfer and have greater longevity."

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"The people at Kryptonite have a pure passion for creating the best security in the world. It's their innovative product designs, intimate knowledge of market trends and complete commitment to customers that will continue to keep the competition striving to reach the high bar Kryptonite sets and allows their customers to feel free to stop wherever they want."

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"W-T-P have always taken a lot of pride in ourselves and in building bikes that are capable of taking everything a rider throws at them. We are constantly at the forefront of developing and manufacturing materials that will with stand hard and furious riding and our designs are made to combat common breaks and bends."

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"Fyxation is a manufacturer of fixed gear bicycle parts, commuter bicycle parts, urban bicycle parts and fixie bicycles."

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"Since 1993 Lizard Skins has created products to meet the needs and wants of cyclists around the world. With a wide variety of cycling products, from its well-known chainstays to its gripping bar tape, Lizard Skins has everything you need to make the most of your ride. Our mission is to protect the bike and rider while making the ride more enjoyable."

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Lazer is a leading manufacturer of bike helmets.

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"The great adventure of Selle Italia began just outside of Milan in the village of Corsico in 1897. Selle Italia was originally founded to make saddles for everyday bicycles used for transportation. Back then, automobiles were an unaffordable for most and the bicycle was the transport of choice for many.

Fast forward to the late 1970's. The automobile had long replace the bicycle as a primary mode of transport and cycling was more for sport than anything. The Bigolin family took over Selle Italia and began an upward trajectory that propelled Selle Italia to the top with continuous product innovation encompassing new construction techniques and using new materials. This innovation and vision has made Selle Italia the acknowledged #1 source for high-end bicycle saddles worldwide."

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"Industry Nine hubs are handmade in Asheville, NC"

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Cult makes high quality BMX bikes and components.

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"Jagwire is the number-one cable and housing brand in the world. You'll find Jagwire cables and housings on Giant, Specialized, Felt, Trek, BMC, Cannondale, Norco, Scott, Globe, KHS, Bianchi, Ridley and hundreds more international brands. Jagwire invites you to take your bike beyond ordinary in a blaze of light, color and texture with our family of integrated control system products. From a rainbow of cable housings and brake pads to stylish shifter mounts, Jagwire helps you transform your ride into a rolling gallery of self-expression."

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"In 1977, SE Racing was born with the goal of producing innovative BMX bikes for riders everywhere. Soon after, SE produced the first race ready high-end aluminum race bike, the JU-6, featuring stiff Floval tubing. This groundbreaking bike was further modified and became the legendary PK Ripper."

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"Over the last 20 years we have travelled to more than 50 destinations with our mountain bikes or snowboards, always searching for the best trails and greatest powder runs. We discovered fantastic places and found some amazing downhill runs. But what we couldn't find was equipment that met our needs. So, we began developing and producing equipment to meet our personal preferences: top-quality, sophisticated products with useful features."

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"Park Tool has been manufacturing bicycle specific tools since 1963. Based out of St. Paul Minnesota, we are the world's largest bicycle tool manufacturer. A long-term dedication to quality, innovation, and customer service has made Park Tool the first choice of professional and home bicycle mechanics around the world."

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"At Topeak, exciting new ideas for accessories are spinning at full speed and driving us ahead in a never ending cycle of innovation."

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"Shimano practices good local citizenship, pursues continued access to those areas that are enjoyed by outdoor enthusiasts, and is committed to minimizing our impact on the environment."

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"Finish Line has everything a cyclist needs for taking care of their bike and making sure it performs at its peak potential. These products range from bicycle chain lubricants to drivetrain degreasers, from bike washes, specialty brushes and chain cleaning tools, to fluorinated bearing greases and specialty suspension and brake fluids."

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"Campagnolo puts all of its professionalism and expertise into the manufacture of its components in Via della Chimica plant in Vicenza. All production takes place exclusively within Campagnolo's own plants, so that product development can be a fully integrated part of the process. Every step in the process, from design and engineering to testing and industrialisation, takes place within Campagnolo facilities. Campagnolo even develops its own tools, machinery and technology so that it can produce only the very best components and wheels for racing bicycles."

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"We move forward with a desire to deliver the best possible components to our customers and a determined spirit of competition."

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"An icon in the mountain bike industry."

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"Incremental enhancements. Perpetual improvements. Revolutionary Innovation. When advancements are continuously made to every attribute of every component, the result is overall performance that is simply second to none. And to real cycling enthusiasts, there is nothing more gratifying then achieving the ultimate ride. And the best part is we just keep making it better. This is what SRAM is all about."

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"Feedback Sports' name comes from an engineering concept - the closed feedback loop. Create, use, learn, revise, and always be improving. With a commitment to managing the critique of our own mistakes, we learn, we grow, we advance in order to deliver finished product that our customers appreciate. It's a challenge to evaluate every performance with a "what can we do better" attitude. But as a part of the Feedback Sports team, we embrace the trust of shared experience - we all fail, we all learn, we all grow - it's part of the job and we embrace it together."

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