"continental grand prix 5000 650b x 28 tire"

"Continental race tyres set global standards. They offer an outstanding riding experience by providing the best combination of grip, low rolling (speed), puncture protection and weight. They are made using some unique craftsmanship and technologies at our German production plant at Korbach and are serial winners in magazine product tests across the world."

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"SCHWALBE NORTH AMERICA prides itself on outstanding customer service, consistency, a superior product at a competitive price, and the endless pursuit of supporting a great sport and a healthy source of transportation."

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It's true. Our goal has never been to be the lightest. If it was, we would be. Plain and simple. We've been making wheels for the bicycle industry longer than most and we've seen technologies come and go.

However, there are a few timeless qualities that we have stuck to: 1. Durability is king. Regardless of crazy material cocktails or ingenious construction methods--if it leaves you walking off the trail, all the so-called technology is pointless. 2. Make it easy. Our tubeless set-ups are a breeze and considered industry best. 3. Make it perform. Whether it's race day or an afternoon shred, we want riders to be confident that their hoops are capable. 4. Go back to number one. Durable, lightweight, easy to set up with performance that rivals everything out there.

Sun Ringle. More reliable than you.

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Driven by the vision of becoming a worldwide known manufacturer of bicycle components, DT Swiss expanded its product range over the years. Today DT Swiss has established itself as a leading manufacturer of spokes, nipples, hubs, rims, complete wheels as well as suspension systems.

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"WTB was founded in Marin County, California in 1982, fueled by the need to create durable and reliable mountain bike-specific equipment. Back then mountain biking was a new and burgeoning sport, and mountain bikes weren't much more than cobbled-together oddities. The original WTB crew was captivated by the experience of riding bikes on dirt trails, and they started creating more durable and functional components for their own bikes. Soon, local frame builders sought to outfit their bikes with WTB's high-end components. WTB was able to turn our passion for bikes into a successful business."

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"Tires made to master your terrain"

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"45NRTH's distinct advantage is their headquarters in an extreme winter climate, plus their extreme expertise riding in it."

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"Surly is a leading manufacturer of bicycle frames, and was one of the first Fat Bike manufacturers."

Save up to 10% off select Surly products, now through December 2nd!

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"Think all tires look the same? Look closely and you'll see that Kenda Tires perform to the highest standards across several different categories. For the past 50 years, Kenda has been building a better tire for life's most demanding activities. Actually, they overbuild them to ensure you succeed safely in everything you do."

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"Industry Nine hubs are handmade in Asheville, NC"

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"Whether you're riding on hardpack, loose dirt or mud, Maxxis has the tire for you."

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"VEE Tire Co. prides itself on offering affordable, innovative products that enable you to push the boundaries of your ride. With over thirty years in the industry, our engineering advantage has elevated the biking experience by providing you with a premium tire you can trust is on the cutting edge."

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Fulcrum Wheels was established in July 2004, based on the idea of three aerospace engineers who are passionate about bicycles. The strong points of this young company include the use of unique patents, ongoing technological research, and the attractive and young-spirited design.

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"The world's best choose Cane Creek. A key element of Cane Creek's mission is to support the sport of cycling, including racing, charitable activities and cycling advocacy. Cane Creek believes strongly in the power of bicycles and their potential to effect positive change in our society. To that end, Cane Creek supports athletes and teams whose purpose encompasses more than competitive racing, such as getting more people on bikes, improving or promoting a healthy lifestyle, and making our world better through the use of a bike."

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"Brooks England is steeped in history, a prestige brand that boasts almost 150 years of tradition and expertise. But quality and style never age. Do come in and take a seat."

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"Whisky Parts Co. makes high quality carbon components designed with unique features that help you do more with your bike and stand out from the rest. We believe that our work can help every rider find a new level of confidence and performance with our sturdy and lightweight forks, bars, rims and more. So whether you are building a new bike or upgrading one you already have, you'll find an uncommon attention to detail in every product we offer."

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"Ritchey bicycle components have been raced to victory in some of the biggest cycling competitions in the world including the UCI World Championships, the Tour de France and the Olympics and it all began in a simple garage in Menlo Park, California with Tom Ritchey.'

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