Modern Bike Privacy Policy

Modern Bike is committed to protecting online user privacy. In order to ensure your privacy, information Modern Bike collects through the modernbike.com web site ("Site") is used only in the manner and for the purposes described in this Modern Bike Privacy Policy ("Privacy Policy.")

User Consent to Privacy Policy

Any person accessing, browsing, or otherwise using the Site, either manually or via an automated device or program, shall be considered a "User." All Users are bound by the terms of this Privacy Policy. Users consent to the collection, use, and disclosure of personally identifiable User information ("Information") pursuant to the terms of this Privacy Policy.

Information Collected from Users

Modern Bike collects the email address of Users that email a question or comment to Modern Bike.

Modern Bike collects the billing and shipping addresses, including relevant e-mail, phone and credit card numbers and expiration dates of Users who purchase a product from Modern Bike through the Site. This includes Users who register to become Modern Bike members, or those Users who enter any Modern Bike contests or other promotional features available on the Site.

Through the use of "cookies" (For more information regarding Cookies, see below), Modern Bike may collect and store anonymous information relating to Users' browsing patterns, including, for instance, the User's browser version, site referral information, IP address, operating system, and other technical Site use information.

Cookies

The Site uses a feature of Internet Web browsers called a Cookie, which is a file that a User's Web browser places on a User's computer's hard drive, to assign an identification code to the computer and to collect anonymous browsing information. On this Site, cookies are used in conjunction with session variables to track a User's shopping cart and expire as soon as an order is completed or if a shopping cart sits idle for a lengthy period without being checked-out.

Modern Bike does not use Cookies to retrieve Information about Users from a User's computer unless the User knowingly and willingly provided such Information. For instance, Modern Bike's cookies do not collect any Information and the cookies do not collect, store or contain any credit card information.

You may set your Internet Web browser to notify you when you receive a cookie or to prevent cookies from being sent. If you prevent a cookie from being sent, you may limit the functionality Modern Bike can provide you when you visit the Site, especially when purchasing an item on the Site.

Use of Information

Modern Bike uses the Information collected from its Users to:

• Respond to Users' questions or comments;
• Administer a User's contest entry or entry in other promotional feature;
• Fulfill a User's purchase request and notify Users of their order status;
• Provide Users with important functionality changes to the Site, new services and special offers from Modern Bike that we think you will find valuable.

Updating or Deleting User Information

Users also can delete any Information provided to Modern Bike or make choices about whether to receive special offers from Modern Bike. To update or delete Information previously provided or to have your name removed from any mailing lists or other promotional distribution lists, contact us and we will take care of your request for you.

Disclosure of Information to Third Parties

Modern Bike may disclose information about our Users to others if we have a good faith belief that we are required to do so by law or legal process, to respond to claims, or to protect the rights, property or safety of Modern Bike or others. Modern Bike may disclose Information to a third party in the event that another company acquires Modern Bike or part of its assets.

From time to time, Modern Bike may share your Information with other companies in order to provide you with a special offer or promotion that we think you will find valuable. Unless you specifically tell us that you do not want to receive these special offers, we may share your Information.

Linked Internet Web Sites

The Site may provide hyperlinks, which are highlighted words or pictures within a hypertext document that, when clicked, take you to a third party website not controlled by Modern Bike. These hyperlinked third party websites may collect and disclose Information different than this Site. Modern Bike is not responsible for the collection, use, or disclosure of information collected through these web sites, and Modern Bike expressly disclaims any and all liability related to such collection, use, or disclosure.

Children

The Modern Bike Site is not directed towards children under 13 years of age and Modern Bike does not knowingly collect any information from children under 13 years of age through the Site.

Security

This Site has security measures to protect against the loss, misuse, and alteration of the Information under our control, including credit card information that is submitted to Modern Bike. When Users place orders or access their account information, the Site uses secure server software (SSL), which encrypts all information Users' input before it is sent to us. In addition, we do not store User's credit card numbers in their online accounts so if someone obtains your account log in information, they will not be able to view a User's credit card number. Thus, we have taken steps to protect the Information we collect from you from unauthorized access. Unfortunately, no system is perfect; therefore, Modern Bike makes no representations or warranties with regard to the sufficiency of these security measures. Modern Bike shall not be responsible for any actual or consequential damages that result from a lapse in compliance with this Privacy Policy because of a security breach or technical malfunction.

Sale or Acquisition

In the event that another company acquires Modern Bike or all or part of its assets we reserve the right to include Information among the assets transferred to the acquiring company.