"kurt kinetic heart rate straps"

"CatEye is the leading manufacturer of cycle computers, lights and reflectors to cyclists in the world. Founded in 1954 in Osaka, Japan, CatEye has always been a leader in innovation and technology."

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"At Topeak, exciting new ideas for accessories are spinning at full speed and driving us ahead in a never ending cycle of innovation."

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"Sigma Sport represents German technology at its highest level, combining innovative design with precision engineering."

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"Elite is a group of people in love with cycling, and has been proposing cutting-edge and technological products for the cycling world for over 30 years"

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We are a Garmin Authorized Fitness Reseller.

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"Bicycle use has changed greatly in the last 10 years but we see a bright future in cycling and stay committed to developing products that everyone can understand. MINOURA will continue to enhance product development and planning to keep our 80 year promise of delivering great, well-built products."

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"Lezyne's mission is to create the most advanced and beautiful cycling products, ever. Bicycle hand pumps, floor pumps, digital pumps, shock pumps, multi-tools, tire repair, bags, bottle cages, CO2 inflators, tool kits, saddle bags, organizers, shop tools and more."

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Lazer is a leading manufacturer of bike helmets.

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Kurt Manufacturing got its start in the cycling industry when it began manufacturing the trainer frames for a competitor. The competitor went bankrupt in 1999. Stuck with a great deal of inventory and tooling and armed with the knowledge about leaking resistance units, Kurt decided to apply its precision manufacturing expertise to build bike trainers. The result was a design so innovative it was awarded a patent for its leak proof fluid resistance unit. Kinetic trainers are built to push your limits. They are the most advanced mechanical training tools available. Innovative design, patented fluid resistance technology and precision engineering set them apart from the competition. Kinetic's fluid resistance unit is the industry standard for reliability and consistency and it's backed by an unconditional lifetime warranty.

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"Planet Bike was born from the heart of a cyclist and our goal is to make innovative, high quality, and practical bicycle accessories. Simply put, we strive to design and develop the best bicycle products in the world."

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"Tacx shares the passion for the sport of cycling with you. Work on your fitness, improve your personal bests, reach the summit of your capabilities: you can count on Tacx. You just take care of training and discipline, we will provide the means and possibilities. Ambitious athletes are our inspiration. Champions like Fabian Cancellara and Alberto Contador do not settle for anything but the best, they always use the Tacx trainer to warm up for big races and time-trials."

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"Axiom is committed to helping cyclists ride more and live better, and we've been at it for 25 years. Our products are designed and tested by avid cyclists, so every minute detail is painstakingly considered before a final design is approved. The end result is a lineup of superior cycling accessories that meet the specific, everyday needs of people who ride bikes. Axiom means intuitive products, premium materials, innovative designs and cutting edge manufacturing techniques. We make cycling products that work, so cyclists have more time to play. Discover the world by bike."

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"Industry Nine hubs are handmade in Asheville, NC"

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"An icon in the mountain bike industry."

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"SCHWALBE NORTH AMERICA prides itself on outstanding customer service, consistency, a superior product at a competitive price, and the endless pursuit of supporting a great sport and a healthy source of transportation."

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"Think all tires look the same? Look closely and you'll see that Kenda Tires perform to the highest standards across several different categories. For the past 50 years, Kenda has been building a better tire for life's most demanding activities. Actually, they overbuild them to ensure you succeed safely in everything you do."

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"Whether you're riding on hardpack, loose dirt or mud, Maxxis has the tire for you."

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"At Salsa, we believe a sense of adventure makes life better. The bicycle can be so much more than just a bike; it's a path to new places, new people, and amazing experiences."

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"Since 1993 Lizard Skins has created products to meet the needs and wants of cyclists around the world. With a wide variety of cycling products, from its well-known chainstays to its gripping bar tape, Lizard Skins has everything you need to make the most of your ride. Our mission is to protect the bike and rider while making the ride more enjoyable."

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"The perfect light whatever your pursuit"

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"WTB was founded in Marin County, California in 1982, fueled by the need to create durable and reliable mountain bike-specific equipment. Back then mountain biking was a new and burgeoning sport, and mountain bikes weren't much more than cobbled-together oddities. The original WTB crew was captivated by the experience of riding bikes on dirt trails, and they started creating more durable and functional components for their own bikes. Soon, local frame builders sought to outfit their bikes with WTB's high-end components. WTB was able to turn our passion for bikes into a successful business."

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"The great adventure of Selle Italia began just outside of Milan in the village of Corsico in 1897. Selle Italia was originally founded to make saddles for everyday bicycles used for transportation. Back then, automobiles were an unaffordable for most and the bicycle was the transport of choice for many.

Fast forward to the late 1970's. The automobile had long replace the bicycle as a primary mode of transport and cycling was more for sport than anything. The Bigolin family took over Selle Italia and began an upward trajectory that propelled Selle Italia to the top with continuous product innovation encompassing new construction techniques and using new materials. This innovation and vision has made Selle Italia the acknowledged #1 source for high-end bicycle saddles worldwide."

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"Fyxation is a manufacturer of fixed gear bicycle parts, commuter bicycle parts, urban bicycle parts and fixie bicycles."

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Dimension makes quality components to repair or custom-fit the vast majority of bikes being ridden today, and provide the accessories that make them fun to ride.

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In Store products are available to view in our showroom. In Store orders usually ship the same or next business day.

These models are available for online purchasing and can be shipped directly to you.

Our Lowest Price - This product is ineligible for additional discounts or rebates.

Clearance items can save you big.

These products are one of our best sellers.

Wireless Speed allows a sensor to transmit the bicycles speed without a cable to the computer.

Wireless Cadence allows a sensor to transmit the bicycles cadence (also known as RPM) without a cable to the computer.

Heart Rate Monitoring allows a sensor, often a chest strap, to transmit your heart rate to your computer. Heart rates monitors are typically wireless.

Some computers come with built-in altimeters, which will display the current altitude. GPS enabled computers can often do this more accurately.

GPS, or Global Positioning System, is a satellite based system that provides accurate location and altitude information.

Computer Color

Some cycling computers can display a power reading, usually in watts. They usually require a separate sensor - in some cases a special hub or crank arm. A few will estimate the value based on speed, cadence, rider weight or other data. "Optional" means it can read from a separate power meter or sensor. "Included" means it is calculated by the computer or includes the neccessary sensor.

Some computers have sensors that mount to the rear wheel instead of the front, making them suitable for use with indoor trainers.

Helmet Color

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